El Salvador might be the smallest country in Central America, but its creative scene is anything but tiny. Across fashion, art, beauty, and design, Salvadoran creators are pulling from their culture in ways that feel honest and textured: natural materials, bright colors, traditional techniques, and references to everyday Salvadoran life.
Some brands lean into nostalgia, while others focus on sustainability and craftsmanship passed down through generations. But they all have a deep connection to home — even if that home is sometimes felt from far away. From vibrant illustrations to handmade fashion and clean beauty, these are 8 Salvadoran brands you’ll want to know.
All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission.
So Lazo is a nonbinary illustrator and tattoo artist from El Salvador whose work merges magic, color, and queerness. Since launching their brand in 2016, So has created striking feminist art that celebrates gender and sexuality while offering a space for connection and validation. Their style is all about sharing emotions and sparking smiles.
So Lazo So Lazo’s Electric Flower Sports Set, $, available at So Lazo
Lula Mena has everything you could possibly need while helping to build a better world one handmade piece at a time. From gorgeous jewelry to woven home goods, each design blends traditional Salvadoran techniques with sustainable materials. Their mission goes beyond aesthetics, creating fair wages for women in high-risk communities and proving that fashion can be a tool for change.
Lula Mena Lula Mena’s Golden Roots Bracelet Set, $, available at Lula Mena
Dolly Mix is a vegan, cruelty-free beauty brand created by Mayra Munoz, a Salvadoran makeup artist whose own experience with makeup boosting confidence inspires her work. Packed with skin-loving ingredients like coconut oil and vitamin E, Dolly Mix’s products deliver long-lasting, comfortable wear—whether it’s their soft matte liquid lipsticks, pigmented eyeshadows, or cream blush sticks.
Dolly Mix Beauty Dolly Mix Beauty’s Cream Blush Stick, $, available at Dolly Mix Beauty
Founded by Lisbeth Carolina Arias, a Salvadora-born designer raised in North Carolina, Descalza honors immigrant stories through sustainably made clothing that highlights traditional Central American textile arts. Collaborating with artisans across El Salvador, Guatemala, and Peru, Descalza combines handwoven fabrics, natural dyes, and embroidery into contemporary garments that support the artisans and communities behind them.
Descalza Descalza’s Adora Blouse, $, available at Descalza
Founded in 2015 by Eva Innocenti, her namesake label is all about slow fashion — crafting luxe handbags and leather goods with a heart for ethical and sustainable production. Each piece is lovingly handmade in small batches by talented artisans in El Salvador, using top-quality leathers and 24K gold-plated hardware. Designed to be simple, versatile, and empowering, these bags are sure to elevate your everyday style.
Eva Innocenti Eva Innocenti’s Maria X Crossbody Bag, $, available at Eva Innocenti
Brooklyn Chunches is a handmade accessories shop rooted in family, culture, and craft. Started by Karla Alegria Aguiar in 2020, the brand was inspired by her grandmother Mama Yolanda, who once sold her “chunches” at the foot of the Brooklyn Bridge. Today, Karla and her mother and sister create and curate playful pieces that celebrate Salvadoran heritage.
Brooklyn Chunches Brooklyn Chunches’ Handmade Earring & Necklace Set, $, available at Brooklyn Chunches
Ischia was born from a passion for celebrating the strength and beauty of women in El Salvador. The brand’s name comes from a hidden gem of an island in Italy, symbolizing natural beauty and an authenticity that’s cherished and not overhyped. Designed and handmade in El Salvador, Ischia creates pieces that highlight your individuality and tell a story when you wear them.
Ischia Ischia’s Red Alma Dress, $, available at Ischia
Manuela Guillén is a Salvadoran-Cuban artist and muralist based in Philadelphia who blends tropical color palettes with themes of identity, healing, and justice. She channels her heritage into work that feels deeply personal but speaks universally — always with the goal of inspiring future artists to create loudly and take pride in where they come from.
Manuela Guillén Manuela Guillén’s El Salvador Art Print, $, available at Manuela Guillén
Like what you see? How about some more R29 goodness, right here?
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Leave a Reply